
Apple Names Sabih Khan as New COO as Jeff Williams Prepares to Retire
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Apple Names Sabih Khan as New COO as Jeff Williams Prepares to Retire
Apple has announced a significant leadership transition as its Chief Operating Officer (COO), Jeff Williams, prepares to step down later this month. Williams, who has played a crucial role in overseeing Apple’s global operations, Apple Watch, and health initiatives, will continue to report to CEO Tim Cook through the remainder of 2025 before officially retiring. His departure marks a new chapter in Apple’s senior leadership structure and paves the way for the appointment of a seasoned insider, Sabih Khan, as the new COO.
Sabih Khan, currently serving as Apple’s Senior Vice President of Operations, will now take on the responsibilities of COO. Khan has been with Apple for nearly three decades and has been instrumental in building and managing the company’s vast global supply chain. His leadership has been vital in streamlining logistics, procurement, and manufacturing processes across Apple’s worldwide operations. Originally from Moradabad, India, Khan’s journey within Apple is a testament to his operational expertise and long-term dedication.
Since 2019, Khan has led Apple’s operations team with a strong focus on sustainability, supplier responsibility, and innovation in manufacturing. Under his guidance, Apple has strengthened its efforts in environmentally responsible production and expanded its manufacturing footprint, including increased investments in the United States. His promotion reflects Apple’s commitment to maintaining operational excellence and continuity as it navigates future growth and evolving global challenges.
Tim Cook will retain direct oversight of some critical segments, including Apple Watch, health technologies, and design. This move suggests a more hands-on approach by the CEO in shaping Apple’s next generation of products and services. The leadership changes come at a time when Apple is focusing on expanding its ecosystem, increasing manufacturing resilience, and reinforcing its sustainability goals.
With Sabih Khan stepping into the role of COO, Apple is reinforcing its internal talent pipeline and ensuring a smooth transition during this pivotal phase. As Apple continues to innovate and grow, Khan’s operational leadership will be central to maintaining the company’s reputation for quality, efficiency, and responsible manufacturing practices.
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